Soma

SOMA is a nonprofit organization dedicated to reducing social exclusion among young women in Africa. Through surf therapy, it strengthens their physical and mental well-being, empowers them with opportunities, and promotes gender equity.

The goal was to simplify it into a more clean, versatile, and impactful mark while maintaining its essence. Once the new logo was finalized, I created mockups to bring the brand to life—showcasing its refreshed identity across various applications. And just like that, voilà—a brand reborn!
Creative direction: Duarte Pires at: Duall Studio